Event/Webinar

MHPA x Scene Webinar | ROI & Digital Health Programs

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Apr 11, 2025

Measuring What Matters: Real-World Perspectives on ROI in Digital Health

Panelists
• Reza Alavi, Managing Director, Quintuple Aim (Moderator)
• Rebecca Geist, National Director of Business Development Strategy, Kaiser Permanente
• Ifrad Islam, Vice President, Prominence Health
• Mike Atch, SVP, Government Programs & CEO, CareFirst Community Health Plan Maryland
• Sebastian Seiguer, CEO & Co-Founder, Scene Health

Top Five Takeaways from the Discussion

1. ROI Goes Beyond Cost Savings
Health plans value outcomes like member experience, care quality, and alignment with organizational values—alongside financial return.

2. Pilot Programs Are for Learning
Pilots aren't just proof points—they're opportunities to gather data, test assumptions, and refine what works for different populations.

3. Attribution Is Complicated
With multiple programs supporting the same member, it's critical to define roles clearly and avoid overlap in care and cost savings.

4. Digital Tools Need a Human Touch
Apps alone aren’t enough—members need meaningful engagement. Asynchronous coaching and personalized support can drive real change.

5. Strong Partnerships Make the Difference
Scalable solutions are flexible, transparent, and aligned with the health plan’s mission—and open to evolving with member needs.

Conclusion
This rich panel conversation pulled back the curtain on how leading payers evaluate digital health programs—from early pilots to long-term contracts. Whether you're a startup seeking traction or a national solution scaling impact, understanding what payers value—and how they define success—is essential. Thank you to our expert panelists and Scene Health for driving this timely conversation.

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